Wednesday, December 26, 2007
Ford Racing and Archie Cochrane Ford Roush Racing
Click on the image to enlarge the information on Ford Racing. If you'd like to visit the website, CLICK HERE
Archie Cochrane Ford is the only dealer in Montana that sells Roush cars. We have a complete line of superchargers and most all other high performace parts available to the public. Want a Hot Rod, come and visit the parts dept.. http://billingsfordparts.com/
Sincerely,
Mike Weiland
1-888-873-1607
First Time Buyers and Special buys from Ford
Tuesday, December 11, 2007
Finance Dept. Ready to Save you an additional $400 on extending your warranty
Monday, December 10, 2007
Archie's Service and Parts Dept. Coupons
Thursday, December 06, 2007
November Top Sales at Archie Cochrane Ford
It's official! Our top sales guys are in again. Tom O'tremba takes first place but we've got a few new guys placing in the top this month. You've seen Dylan Winston before but Mike Ryan has come in second during the November month.
As I've stated several times Tom is a real mover. Tom is always concerned about the time that it takes you to do your deal. He's very respectful of the time you take to purchase your vehicle. Tom is one of those guys that will have your new plates on and your vehicle ready to go before you get out of our fiance department. Tom has a large list of return customers. A LITTLE ABOUT TOM
Mike Ryan Jr. comes from a long line of car guys. Mike's family has been in the car business for years. From his grandpa to his father, Mike has the car business in him. Since it's been a little while since we've seen Mike, I'd like to tell you a little about him. He's a family oriented guy. He's got two little ones at home that he spends tons of time with. They love their daddy! It's nice to see someone that takes time for his family and for the business to end up in our top three placers. Good Job Mike! A LITTLE ABOUT MIKE
You've seen Dylan before. Dylan as usual is or free spirited guy! He'll do just about anything to get a laugh out of you. I once saw Dylan crawl into the trunk of a car and had his customer open the truck while he was in it. Dylan really takes the time to make his customers feel comfortable about what they do. He's really good at explaining some of the things that car guys take for granted. Dylan has been with us a few years now and I can't imagine the dealership without him. A LITTLE ABOUT DYLAN
Sincerely,
Mike Weiland
http://archiesfordstore.com/
http://billingsford.com/
http://archiesimports.com/
Ford F-150 Roush Stage 3 Special at Archie Cochrane Ford
It's here! We've got to clear out this Roush truck! Check out this internet special. Call Now and get one of the most powerful trucks on the road.
Here are a few options that are available on this truck.
CLICK HERE FOR THE WINDOW STICKER
PLUS a few extras
The new HP Rating is now at 445 and 500 ft. lbs. of torqueWe've also added
- Roush billet Aluminum Pedals,
-20" Chrome Wheels and Tires
-Roush Rear High Performance Dual Exhaust
-Embroidered Floor Mats
roush Hood Scoop with Carbon Fiber Insert
1-888-873-1607
Mike Weiland Internet Sales Mgr
http://billingsford.com
Thursday, November 29, 2007
Archies Leads Montana Ford Stores with Unit Volume and Best Prices
It's finally here and backed by Montana Ford Stores! Archie Cochrane the leader in price and availability! We've got the inventory to allow for some great selections. Everyone always wants the best deals and the "Year End Clearence" Event is always spectacular. Our New Vehicle Manager has ordered the units for all of you business customers too! There's nothing worse than watching a commerical only to find that the dealer does 't even have anything close to what they are advertising. That's not the case at Archie Cochrane Ford. We've got em if you want em. Come in and save the money you've been waiting to save!
We've even made it simple to select your salesman. Click Here to see a list of salesman and then select the person you think you'd like to work with. It's that easy! If you have some quick questions, just call or e-mail anytime.
Sincerely,
Mike Weiland Internet Mgr.
1-888-873-1607
Archies Leads Montana Ford Stores with Unit Volume and Best Prices
It's finally here and backed by Montana Ford Stores! Archie Cochrane the leader in price and availability! We've got the inventory to allow for some great selections. Everyone always wants the best deals and the "Year End Clearence" Event is always spectacular. Our New Vehicle Manager has ordered the units for all of you business customers too! There's nothing worse than watching a commerical only to find that the dealer does 't even have anything close. This is not the case at Archie Cochrane Ford. We've got em if you want em. So come in and see us for s super buy and let us take care of you.
We've even made it simple to select your salesman. Click Here to see a list of salesman and then select the person you think you'd like to work with. It's that easy! If you have some quick questions, just call or e-mail anytime.
Sincerely,
Mike Weiland Internet Mgr.
1-888-873-1607
Wednesday, November 28, 2007
Archies Has 90 Days No Payments Available Right Now
Available now at Archie Cochrane Ford! 90 Days until your first payment. Not only that, but there's no downpayment either. Might as well keep some money for the family and Christmas. Our finance Dept. has set up a special arrangement with the banks for you. We've priced these vehicles so you don't have to worry about a great deal! You are going to get one. We've taken the guess work out of it. Look up any of these specials in Kelly Blue Book and you'll notice that the price can't be beat. The banks will love you too. As you know, banks don't like to overfinance cars and trucks. They'll love these specials because they really are "specials".. No Gimmiks here! Come in and get your vehicle before the end of the year.
Merry Christmas early.
Mike Weiland
http://billingsford.com/
select your salesman
SALE SPECIAL ENDS DECEMBER 31ST
Friday, November 16, 2007
Tax Incentives for the 2007 Year
If you have any more questions, get back to us.
For all of you business customers, call Ron, Suzie or Tim in the Commercial Dept.. or see one of the guys on the lot. Either way, we are here to take care of you.
Sincerely,
Mike Weiland
Internet Mgr.
1-888-873-1607
Wednesday, November 14, 2007
F-Series Super Holiday Specials from Montana's Largest Ford Store
Archie Cochrane has the ultimate savings on the F-Series Trucks for the rest of the year. I don't really need to explain what we have going on. Just watch and listen to the video and then call us! 1-888-773-1607 or visit us online at http://billingsford.com/ ...We've got the best selection and definitely the best prices!
To all of you up in Canada, give us a call, we've got some great savings for you as well
I look forward to hearing from you soon!
Sincerely,
Mike Weiland
http://archiesfordstore.com/
Tuesday, November 13, 2007
Gas Mileage and Dependability, That's What We are All About
Click on the image and see how to save yourself a few bucks by doing some simple things to get better gas mileage.
Sincerely,
Mike Weiland
Archies Internet MGR
http://billingsford.com/
http://archiesfordstore.com/
Wednesday, November 07, 2007
Archies Escape Promo Ready for a Limited Time
It's finally here folks! Archie's has a Promo on the all new 2008 Ford Escape! If you click on the picture on the side make sure you print it out and bring it with you. This promo is only available for a limited time. I also want to remind you that we have several of these vehicles that will work when you get here. There's nothing worse than showing up and the dealer only has one or not even one available. There have been several of you that have waited for this to come.... It's Here!!
If you have any questions, please feel free to call me personally! 1-888-873-1607 I'd be glad to help you and the salesman of your choice make this as simple as it should be. CLICK HERE for salesman selection..
As always, Archie's is here to take care of you and your family! We've been here for over 60 years. We've made a reputation for ourselves and we're very proud of it.
Sincerely,
Mike Weiland Int. Mgr.
Joe Morin Wins the Free Car at Archies
Archie Cochrane Ford Holiday Specials
Sunday, November 04, 2007
Archies Service Coupons for November
CLICK for Service Dept.
Archie Cochrane Ford October Salesman of the Month
Joel Bechtold pulls it off again. As always, Joel takes sales at Archie Cochrane to a new level. Joel is very passionate about making sure that his customers get everything in a car or truck that they expect. Joel is a salesman that knows about the products he sells. The great thing about him is that he doesn't only know about Ford products, he's well versed in most all products.
Terry Johns again is in the top three? Doesn't it make you wonder how this guy is always at the top? Come in and see him. Terry is a genuine guy! He's not your typical slimy salesman. Terry lets his customers talk. Ever go to a dealership and the salesman doesn't listen? I think that's what makes Terry such a good salesman and person. Terry listens to people's wants and needs and helps them select something that works for them. He never pushes people around! See Terry when you come in.
Dylan Winston is a guy that makes the sales process fun. Dylan is fun to be around as a coworker too. He sings songs in meetings and really takes life with a lot of fun. If you are looking for a vehicle, I'd recommend him seeing this guy. He has a way about him that is unique from most all other car guys I know. He's a caring person that loves people. He's one of our younger guys but is very energetic and knowledgeable about cars and trucks. He'll do his best to help you out now and in the future.
Congrats to Archies October winners!
Sincerely,
Mike Weiland
Internet MGR.
1-800-776-3673
http://billingsford.com/
http://archiesfordstore.com/
http://talkandsell.com/
http://archieford.com/
Thursday, November 01, 2007
October and Archies Cash Machine Awesome Fun
Watch a few of our Winners!
We've also had a winner for our "All Expense Paid" trip to watch Toby Keith. I'll keep you posted on who won that. It was someone local but I need to ask them if it's O.K. to use their name online first.
Talk to you again!
Sincerely,
Mike Weiland
http://billingsford.com/
http://archiesfordstore.com/
http://archiesimports.com/
Thursday, October 18, 2007
The All New Ford Flex is on it's way soon
What do you think? Do you like what you see? This vehicles has some of the great options that are available in Ford's other vehicles. How about that Vista Roof? We'll have these soon so get ready for something that will make you say ahhhhhhh..
Sincerely,
Mike Weiland
1-888-873-1607
http//billingsford.com
Ford Taurus Rated Safest Full Size Car in America
Sincerely,
Mike Weiland
Archies Internet Mgr.
1-888-73-1607
http://billingsford.com/
Customers Continue to Crossover to Ford Edge
We have a huge selection available and if we don't have it, you can bet you we can get it.
See our inventory at http://billingsford.com/
Sincerely,
Mike Weiland Archies Internet Mgr.
1-888-873-1607
Monday, October 15, 2007
$34,000 F150 for only $299 a month, see how
A lease program is really something you might want to take a look at. I personally have leased my last two F150's. Would I do something that is dumb? No, I don't think so. I've been in this business and I don't like wasting money. Most people feel a little insecure and don't know much about leases. If you know several key aspects to leases, then you would feel a lot better. Give me a call and I'll personally walk you through one. There was a time where open ended leases were really bad. These leases are illegal now and car dealerships cannot do them.
I'd be glad to help you and your salesman out. You'll know everything you ought to before you leave this dealership.
See you soon,
Mike Weiland
Internet Sales Mgr.
http://billingsford.com/
http://archiesfordstore.com/
http://archiesfordstore.com/
1-888-873-1607
Sunday, October 14, 2007
Mitch Petty Moves to Service
Friday, October 12, 2007
First Time Buyers Special at Archie Cochrane Ford
If you know anyone that needs a car that has been on the job for 6 months. Ford is willing to step up to the plate and help anyone finance a vehicle. As long as there is no bad credit, Ford is willing to help out. They are going to offer excellent rates for people that are just starting out. Sometimes it's a little tough getting those rates that are always advertised but with the "First Time Buyers" Program , we are able to get that special person financed. Just take a look at this special! We are ready to help out.
If you want a little more information on the program, don't hesitate getting in touch with me personally! I'd be glad to get you all the information you need. You can also just stop down at the dealership and we'll help you out. A new car for $237 a month? That should work for pretty much everyone. The car has a 5 year 100K drivetrain warranty too.
Sign up for Toby Keith Tickets for a Concert
No Purchase Necessary
If you have any more questions, please give us a call.
Sincerely,
Mike Weiland
http://billingsford.com/
http://archiesfordstore.com/
Thursday, October 11, 2007
2007 F150 FX4 Super Crew Roush Stage 2 with SuperCharger
PLUS: This truck also has: the Stage two badge with a Stage 3 Supercharger and Roush Exhaust
We've also added
Wednesday, October 10, 2007
It's a Great Time to Purchase a SuperDuty Truck
Call us if you have any questions!
1-888-873-1607
Mike Weiland
Internet Sales Mgr.
http://billingsford.com/
http:///archiesfordstore.com
Tuesday, October 09, 2007
Archie Cochrane Supports "Warriors in Pink"
Now, the limited edition 2008 V-6 Mustang with Warriors in Pink Package adding more muscle
than ever to the fight. In celebration of Komen’s 25th Anniversary, $250 from the sale of each package will go
directly to Susan G. Komen for the Cure®.
The Warriors in Pink Package highlights include:
Available in black, white or silver models
Coupe or convertible
Pink rocker tape striping
Pink stitching on black GT seats
Pink stitching on leather-wrapped steering wheel
Mustang pony badging over pink breast cancer awareness ribbon
Get into the race in the 2008 V-6 Mustang with Warriors in Pink Package.
The All New 2008 Ford F150 Limited
Wow! Just when you think that Ford couldn't make a nicer more plush pickup truck. You thought the Lariat and the King Ranch was plush? Check this out. The all new 2008 Ford Limited. Below are listed a few of the great new features of this pickup. Remember to call us if you are interested! 1-888-873-1607
F-150 Limited – The Most Exclusive
In addition to the standard features on every F-150, listed below are F-150 Limited’s unique features.
Unique two-tone leather trimmed captain’s chairs with power driver seat and manual driver and passenger lumbar
Front flow-through console with leather wrapped floor shift knob and unique accent color lid
Deluxe Mirror Package with body color mirror skull caps
22" polished forged aluminum wheels with painted accents and center cap with chrome lug nuts and "Limited" lettering
Polished stainless steel tubular running boards
White Sand Tri-Coat metallic paint with chrome exhaust tip
Body color front & rear bumpers, wheel lip moldings and billet-style grille insert.
Airbags, dual-stage driver and front passenger
Safety belt pretensioners and energy management retractors on outside front positions; Belt-Minder® ----System for driver and right front passenger seat; driver’s seat position sensor and right front passenger seat occupant classification sensor; includes LATCH feature for child safety seats(always wear your safety belt and secure children in the rear seat in SuperCab and SuperCrew models)
2-point restraint (front center passenger) (SuperCab and SuperCrew)
3-point restraint – all rear seat positions; SuperCab and SuperCrew)
4-wheel disc brakes with anti-lock system (ABS)
SecuriLock® anti-theft ignition (PATS)
Spare tire and wheel lock
Power rack-and-pinion steering
Tailgate, removable with key lock and Tailgate Assist
Cargo box tie-down hooks (4)
Clear lens quad-beam halogen headlamps (blacked out on Harley-Davidson™)
Cargo lamp with integrated high-mount stop lamp
Tow hooks, 2 in front (4x4 only)
Fuel gauge, oil pressure gauge, engine coolant temperature gauge, speedometer and odometer
Tachometer (on XL and STX Regular Cab and SuperCab with manual transmission only)
Dual note horn
Powerpoint, front
Powerpoint, rear (SuperCab and SuperCrew only)
Tilt steering wheel
Interval wipers
Cupholders (2), instrument panel (not available with Mechanical Shift on the Fly) and door map pocket (1 in each front)
Cupholders (2), rear (SuperCab and SuperCrew)
Passenger assist handles, front driver & passenger side, rear on SuperCab and Super Crew
We'll start carrying these outstanding pickups for you soon! Call us or let us know that you are interested in one and we'll get in touch with you right away when one shows up.
Sincerely,
Mike Weiland
Internet Sales Mgr.
1-888-873-1607
http://billingsford.com/
Thursday, October 04, 2007
Archies Top Salesman for September
Tuesday, September 25, 2007
Archie Cochrane Ford's First Roush Mustang 427R is here
It's here!
Archie Cochrane Ford has it's first Roush Mustang. If you'd like to know more about this car, CLICK HERE Just look all the way to the right side on the chart. This is more than just a Mustang! It comes complete with the 427R Package. If you look above, you'll see what that comes with.
Just some quickies to what you get:
Roush charged 4.6L Powertrain system, roush supercharger, intake manifolds, intercooler and radiator, air induction system, roush clibrated ecm and many others.
-4 piece aerobody kit
-lower vanance fog lamps
-Roush 18 inch Cast Chrome Wheel
-Roush Off road Exhaust
-Roush Fender badges
-Roush decklid emblems
-Roush Embridered Floor Mats
-Roush Front windshield Banner
-Roush Billet aluminum Shifter Handle w/Grips
-Roush 427 r Striping Kit-roush suspension System
-Roush Suspension System
-Roush engine Build Plaque signed by engine builder
-Roush Serialized Engine Bay Plaque
Extras:White Face Guges
Interior Dash Trim Kit (Carbon Fiber Design)
Quarter window Loubers
Locking Lug Nuts
Roush Sport Leather Seating
Short Shifter w/Chrome Shifter arm and White Ball Knob
Door Sill Plates
14 inch Front Brake Upgrade (four piston calliper)
functional Strut Tower Brace
This car Retails for: $51,080
Call us if you are interested in the absolute first Roush Mustang
fordguy@billingsford.com
1-888-873-1607
Sunday, September 23, 2007
Ford Goes Bold with the 2008 Super Duty Truck
Bold Endures is just a small video that shows you some of the tough stress that Ford has put on this new pickup. These pickups take off quick and keep on going. As you know, there isn't just one turbo, there are two. 350 hp and 650 lbs. of torque... Exhaust Circulation and a whole world of other great new features will keep you satisfied. Have you seen the new interior? It's like driving a luxury car. Ford really has come out with a super truck! Get your's at Archie Cochrane Ford in Billings, MT
1-888=873-1607
Archie's Hires Lester Ransberg
I've always loved dealing with the public. I enjoy working with people and am really excited to be in Montana. I've never weathered a winter around here before and am told that I'm in for a surprise. I look forward to seeing snow since the southern states don't really get it.
Archie Cochrane Ford is going to be a great place to work. The sales staff at this dealership incredible. I've never seen or felt a team effort like this before. Being part of this team and getting to deal with a large inventory like this really excites me.
Monday, September 17, 2007
2008 Ford Super Duty from your Largest Montana Ford Store
Here are our deals:
If you have any questions, please call anytime.
Sincerely,
Mike Weiland
Archies Internet Mgr
1-888-8783-1607
fordguy@billingsford.com
Saturday, September 15, 2007
Archie Cochrane is the only Certifed Roush Dealer in Montana
Archie Cochrane Ford is the only Roush Racing Certified Dealer in the state of Montana. What does that mean? It means that we are serious about getting you the racing equipment that people that want the best in performace can get. We weill have a Roush Mustang 427R available in about a months time. What is a 427R? It's a car that has all of the necessary stuff on it to make it a top of the line performane car. There are roughly 900 of these cars produced a year. Roush actually rebuilds a Mustang with all the great components needed. If you were thinking that you'd rather have a GT500, I ask you to second guess that car and look at this one. Check this out:
A Little more detail on the 427R:
The number 427 has been intertwined in the Ford product line for many years, both as a car model and one of the most powerful and legendary engines in their line. It is only natural that ROUSH, as perhaps the best Ford engine builder in the country, is the company to reintroduce the number to the automotive lexicon using modern engine technology. Based on the acclaimed ROUSH Stage 3 Mustang, this version is slightly less in content but includes 100 percent of the fun factor. The 427R horsepower package is highlighted by the intercooled ROUSHcharger* system which adds 115 horsepower and 65 lb-ft of torque to the base Ford 4.6L, 3-valve V8 powertrain system. The additional power upgrade comes via a ROUSH-engineered ECM calibration which has been specially-tuned to work in harmony with the different exhaust system used on the vehicle. Further adding to the style and performance of the 2007 ROUSH 427R is a four-piece aerobody kit which includes a stylized front fascia, front chin spoiler, hood scoop and rear wing and ROUSH 18-inch cast chrome wheels with high-performance tires and the special 427R striping kit.
What's it look Like?We have a Black and White model coming soon.
Sincerely,
Mike Weiland
Archie Cochrane Ford
http://billingsford.com/
http://archiesfordstore.com/
fordguy@billingsford.com
Wednesday, September 12, 2007
Auto Plus F150 Ad for Archie Cochrane Ford in Billings, MT
This is it folks! Get your F150 while the selection is great. We have way over 50 Ford F150's available right now. Zero percent is back and now they are adding an additional $1,000 in rebate money for 60 months... Still not good enough? How about 1.9% for 72 months? Buying new just makes more sense with this program. Call us at 1-888-873-1607 for More details..
Visit us at:
http://billingsford.com/
The time has never been better to get your new Ford than now! You've got to see the selection that's available. Usually you get the same story that we don't have anything left from other dealers. Archie Cochrane Ford has been the largest Ford dealer in a three state area and we do this by having the inventory available to you. Rember, we are owned and operated locally too! There's no corporate mumbo jumbo at Archies. See you at the dealership in September!
Sincerely,
Mike Weiland
Archies Internet Sales Mgr.
1-888-873-1607
BILLINGSFORD.COM
ARCHIESFORDSTORE.COM
ARCHIEFORD.COM
Archie's Special Video's for the Month of September
We have a littl surprise for all of you Mustang Lovers! We've found some really neat commercials that were aired on national T.V.. Mustang Lovers will see some commercial history in the videos above. I have them in order. Have Fun..
Sincerely,
Mike Weiland
Archies Internet Mgr.
http://billingsford.com
http://archiesfordstore.com
Tuesday, September 11, 2007
Ford and Archies Challenges Consumers to 'Swap Your Ride"
By: Jon Hewett Ford Communications Network
DEARBORN, Sept. 10, 2007 - Ford is inviting consumers to "Swap Your Ride" as part of a new advertising campaign that follows the experiences of competitive-make vehicle owners who did just that, agreeing to drive a Ford for one week.
Ford went undercover to find out what would happen if people who own other brands of vehicles were to get behind the wheel of a Ford.
In all, 90 competitive vehicle owners from New York, Dallas, Miami and Los Angeles agreed to evaluate one of 11 Ford vehicles, including a Ford Fusion, Focus, Mustang, Taurus, Edge, Escape, Escape Hybrid, Expedition, Expedition EL, F-150 or F-Series Super Duty during a week-long test drive.
The subsequent "Swap Your Ride" television commercials, which take their inspiration from the reality TV phenomenon, feature candid feedback from people who thought they were test-driving vehicles for market research.
"When consumers experience a new Ford vehicle for themselves -- especially when they haven't driven one of our products lately -- it's almost always an eye-opening experience," said Barry Engle, general manager, Ford Marketing. "In 'Swap Your Ride,' real people tell this story in their own words."
"Swap Your Ride" participants were asked before and after their test-drive experience whether they would be open to purchasing or leasing a Ford vehicle in the future. The results: Purchase consideration following consumers' week-long product evaluation doubled to nearly 80 percent.
Since the debut of the Fusion Challenge campaign with the help of Car and Driver in January, Ford broadcast, print and digital ads have emphasized the strength of its products versus the competition. "Swap Your Ride" is the latest to embrace that third party marketing approach.
"It really takes the credibility of a third party, in this case having actual people share their experiences, that we believe makes 'Swap' so effective," said Kim Cape, communications manager for Ford Division marketing and sales. "We're letting consumers speak candidly about our products."
The campaign is backed by an offer of up to $1,000 "Swap Bonus Cash" through Oct. 1 on most 2007 and 2008 model year vehicles in addition to all existing retail and lease offers.
The first of 28 "Swap Your Ride" television commercials, including Spanish-language ads, began airing this week. Print executions in USA Today and in major Top 25 market newspapers will debut Friday, Sept. 7.
The All New Ford Focus 2008
Two engines to choose fromThe ’08 Focus comes with a choice between two engines: the 2.0L I4 Duratec 20 and the Duratec 20E—which qualifies Focus as a Partial Zero Emissions Vehicle (PZEV). In fact, the 20E is cleaner than some hybrid gas-electric vehicles. And because going green is on everyone’s mind these days, you should know that the 20E engine also yields just 20% of the hydrocarbon and carbon monoxide emissions of an Ultra Low Emissions Vehicle (ULEV). That’s a huge advantage if you’re keeping tabs on your personal carbon footprint.
Redesigned suspensionThe suspension on the new Focus has been redesigned to further improve overall driving dynamics. The basic suspension features an independent suspension with MacPherson struts up front and an independent multilink design out back for maneuverability and plenty of bump-absorption.
We know that’s way too much info for some of you and really not enough for others, so why don’t we wrap it up with: Focus gives you performance and handling that’s just plain tight.
PS: Don't forget about the Focus 100,000-mile/5-year Powertrain Coverage.* *60,000 mile/5-year Powertrain Limited Warranty and Extended Service Plan. Deductible applies in Florida. See dealer for details.
Hey Ford, What's Syn My Ride mean? CLICK HERE
Ford and Microsoft has teamed up to give you the ability to use your automobile as a tool! What does that mean?
Generation Y – which includes approximately 57 million people born between 1981 and 1995 – is the first group of car buyers that has grown up online, which means staying connected to friends and music while on the go is no longer a trend. It’s part of everyday life.
Dr. K. Prasad Venkatesh, group and technical leader with Ford’s Infotronics Research and Advanced Engineering department, says Sync puts Ford at the front of automotive connectivity, but the market is not standing still.
“The automotive user-experience, especially as it related to information services and entertainment, is in a state of rapid metamorphosis,” says Prasad. “Today’s user-experience is being defined by personalized digital content and information – anywhere, anytime.”
This content includes cassette players (which are on their way out, he says), CD players, DVD players, satellite radio, digital audio and video, text messaging, ring tones, games, navigation systems, e-mail, and others. There’s also telematics, such as roadside assistance or concierge services.
Ford organizes this content in three categories: built-in, brought-in and beamed-in.
“Given this new cast of actors and the maturity of enabling technologies, users now expect to sit in an automobile and have their brought-in devices and beamed-in services harmoniously integrate with the built-in interfaces in their car,” says Prasad. “The automotive user experience is being redefined.”
Enabling technologies include terms that seemed like science fiction just 10 years ago – just like such terms as high-speed Internet, USB, WiFi, TiVo and satellite are all becoming common in homes and businesses.
“Just as it’s unthinkable today to have a stand alone personal computer, perhaps the day is not far when the ‘move alone’ automobile will be considered an experience of the past,” says Prasad. “With the increasing presence of brought-in devices and beamed-in services, the effective computing and communication capability of the automobile is clearly on the rise.”
Even without brought-in and beamed-in elements, the computing and network communications ability of a vehicle’s built-in system is complex. A Ford F-150, for example, has 20 electronic modules, 50 sensors, 40 actuators and 3 networks. Luxury automobiles have more than 70 electronic modules.
Software and computing power are used for mission critical functions, such as safety and powertrain, plus comfort and convenience features, including climate control and heated/cooled seats.
As new versions of the software for Sync are rolled out, customers will be able to download updates from either a Web site or a Ford or Lincoln Mercury dealer.
“With such an increase in computing power inside cars in just the past few years, the computing and communication capability of tomorrow’s automobile might begin to approach what’s available in our networked office environment today,” says Prasad. “Right now, Sync effectively combines the car with a user’s cellular phone and portable music device, and it does so at a very affordable price point. We are speaking to the most connected and smartest consumers out there. With Sync as the foundation as we go forward, the possibilities for future user-experiences is limitless.”
Friday, September 07, 2007
Roderick Dotson from Baltimore Police Dept. Joins Archies
Roderick comes to Archie Cochrane Ford by way of Baltimore, Maryland. Roderick, has served our nation in The United States Marine Corps, and has worked in Baltimore City Government and the State of Maryland for 27 years serving it`s communities in a variety of ways. CLICK HERE to read on... Plus, listen to a song that he wrote and sang! It's really neat...
August Salesman of the Month
Joel Bechtold comes back to us after taking a month off and look where he is #1! Joel has been with Archie Cochrane Ford for several years. He's from the Baker area and all who know him love his laid back approach of dealing with customers. Joel has vast amounts of product knowledge and his customers count on him to know it. He's always excellent about finding his customers exactly what they need. Joel makes it a point in knowing what his customers need for the job. The last thing he wants is to do is sell the wrong vehicle. He prides himself in repeat customers and taking the leg work out of your research. Give Joel a try if you haven't found a salesman you can stay with for your first and future purchases.
You've seen him here before! Mitch Petty one of our best! He's just a fun guy to be around and I promise you that you'll experience an excellent sales experience. Customers just love this guy. Mitch just flat out makes the sales process easy! Why? He cares about his customers and takes his time. One thing that customers really appreciate about Mitch is that he stays in touch with everyone after the sale. He truly cares about his past sales and depends on them in the future. Once you've done business with Mitch, I promise you you'll stay with him. Mitch comes to us from managing the old "Garts Sports" He's a very talented person and we are extremely lucky to have him with us. For those of you that have done business with him, take a second and congratulate him. He deserves it...
Last but not least, Mr. Terry Johns places third! As quite of you know, Terry is awesome! Here's a guy that has been with Archie Cochrane Ford for 7 years. He continually places in the top three most every month and First for the year too. He's our top guy every year. It's really hard doing what this guy does for most sales people. For Terry, it's just part of his personality. Most salespeople only dream of being able to do what Terry has accomplished. He works hard but most of his sales process is just being himself. Terry is an honest, hard working, caring guy. Terry still does things the old fashioned way and his clients love it! Being able to rely on him at Archies is what people appreciate most. He's been here for a long time and they know that he'll be here for them whenever they just drop by. Stop on in and have a cup of coffee with Terry! If you get a chance, just congratulate him on a job well done. It's seldom salesman hear it from their customers, but these three guys really deserve it
Sincerely,
Mike Weiland
http://billingsford.com/
http://archiesfordstore.com/
Thursday, August 09, 2007
Top Salesman for the month of July 2007
It's official! The top salespeople at Archie Cochrane for July are:
Chuck Rouse-1st place
Tom O'tremba-2nd place
Terry Johns-2nd place
Mitch Petty-3rd place
What's it take to become one of these guys at our dealership? It takes a lot more than just selling the most vehicles. It takes determination, time, patience, and a will to commit everything that you've got into serving your customers. These guys are honestly some of the best guys we have and it's my honor t present them to you.
Chuck Rouse is one of those guys that is always willing to make something work out for his customers. Chuck has been in the business for a long time and knows that any fly by night salesman doesn't cut it in this business. He and the others listed here know that you have to move the extra mile to earn anyones business nowdays. With the internet and so many other tools a salesman has to stay sharp.
You've probably seen Tom O'tremba and Terry Johns before! Both these guys hustle and get things done. Click on their profiles above and learn a little about them.
Mitch Petty has only been here a year and has done an outstanding job for us at Archies. Mitch is a laid back guy that loves to get to know his customers. One thing I've personally noticed is that he's always customizing the car deal for his customers. Some people just like doing things their way and Mitch tries to accommodate his customers to where the feel least threatened. Car salesman aren't like they used to be folks. Come in and visit with these guys and you'll see for yourself. These guys follow up with their customers and most importantly, "take care of them"
Until Next Month!
Mike Weiland
Internet MGR.
Monday, July 16, 2007
2007 Edge Across America Winner from Billings Montana
Kent Mende Presents Kendra Casey her Keys for her live changing story. Her father Jeff,submitted this touching story of Kendra's life changing experience. We are very honored that Archie Cochrane was chosen to present a vehicle from our inventory to Kendra. We're very proud of your accomplishments and and honored that you were chosen for a new Ford Edge from Ford. Here is a copy of what Kendra endured in her Life... Hang on to your seatbelts! CLICK HERE You'll be a teriffic teacher Kendra!
These were the criteria for the contest:
Background:For the last three seasons, ford has partnered with ABC’s highly rated Extreme Makeover: Home edition, providing vehicles to families through positive, problem-solving and uplifting messages which coincice with the family’s needs and story line.- created seamless meaningful, emotional connections with viewers highlighting Ford products and key attributes in -show.- Ford and ABC have successfully launched the Edge Across America consumer promotion and further, obtained support within ABC show content for the first time ever.
Objectives: - Continue to build strong, brand name awareness, interest & excitement around the new Ford Edge._Further connect Ford to the excitement/popularity of the show to elicit a positive, favorable response-Generate hand raisers by creating this unique and impactful consumer promotion surrounding on-air content and integration.
Promotional Concept:EM:HE will remake a house in each of the 50 states over the course of two seasons.Strategically link the Edge with show structure by awarding on e Edge to a deserving family in each state.-Consumers submitted stories online to be considered for the Edge Across America promotion Stories upheld consistency with the Bold Moves campaign; contestants needed to prove triumph over tragedy and difficulty without letting life get them down; these people strive to seize the moment and put a positive spin on life despite hardships.
Prize Structure:-One grand prize winner tor receive a state-of-the-art garage makeover in addition to winning the new Edge from Ford
-49 families to win Edge vehicles-A garage makeover and Edge giveaway were also featured as an in-show integration element, linking show content to the promotion.